Leichtman Research Group | Emerging Video Services Study

This third annual nationwide LRG study investigates non TV-based video services (including cell phones, iPods and broadband) in order to get an accurate picture of where these markets currently stand, and the near term potential for these new video services. This study examines

Consumer interest in and awareness of non TV-based video services
Consumer interest and use of various forms of non TV-based video services
The types of consumers who currently use non TV-based video services and those who are most likely to use these services
Potential near-term impact on other forms of media & entertainment
Interest in, and use of, various forms of non TV-based video services among teenagers

Click here for a printable overview of this study.
(PDF® format - requires Adobe® PDF® Reader™).

Click here for a printable Table of Contents from this study.
(PDF® format - requires Adobe® PDF® Reader™).